What to Expect when Using InCorp Vietnam’s Mystery Shopping Services
Our Mystery Shoppers can provide the following two services:
Internal auditing
Competitive research
Enhance Your Brand Reputation & Stay One Step Ahead
When doing business in Vietnam, delivering adequate service isn’t enough. Businesses have to enhance their brand reputation and raise customer satisfaction.
Therefore, every element of the sales process, be it front-line employees, managers, franchisees, or suppliers, must ensure the brand promise is delivered to each and every customer.
Sit down with us for a consultation and determine what you want to measure. What you receive after the audit: an analysis of the entire purchasing journey from start to finish, focusing on the technical and human processes, with a focus on the customer experience and delivery aspects.
If you want to measure the performance and pricing of your competition in Vietnam, look into our external mystery shopping solutions. With our in-depth analysis, you can adapt your strategy and stay one step ahead of the competition.
What we measure
Internal Service Audit
Employee Performance: Sales & Delivery
No matter what business you are in, B2C or B2B, understanding how your customer-faciNo matter what business you are in, B2C or B2B, understanding how your customer-facing teams are performing is essential to identify problems and improve processes. Our mystery shoppers will properly map out the process they went to and the pain points they encountered along the way.ng teams are performing is essential to identify problems and improve processes. Our mystery shoppers will properly map out the process they went to and the pain points they encountered along the way.
Customer Satisfaction
Recent studies have shown that 80% of customers will switch companies based on one single bad experience. Finding those bad experiences yourself before your potential customers can reduce losses significantly. A well-placed mystery shopper will do that for you, at any point in your brand journey.
Improve your Sales Funnel
Recent studies have shown that 80% of customers will switch companies based on one single bad experience. Finding those bad experiences yourself before your potential customers can reduce losses significantly. A well-placed mystery shopper will do that for you, at any point in your brand journey.
Competitive Analysis
Competitor Analysis
Taking the form of a potential client, we will call, email, or chat with your competitor regarding their services, and through a series of questions, we will get all the information you request, including the length of delivery, the scope of service, and their customer experience level. You will later be able to take the final report, and do an internal comparison to your own services and experience.
Competitor Price Analysis
Included in this external report will be an in-depth analysis and comparison of your competitor’s proposals, pricing models and final costs.
Our Process
Create a shopper survey or questionnaire. See example here.
Map out multiple scenarios for the shopper to follow. See example here.
Assign a suitable shopper to the brand
Carry out the shopping procedure
Analyze the results of the survey or questionnaire
Create a final report with analysis
Final Report Submission
After we’ve completed the entire procedure, we’ll compile and analyze the data, create a digestible report and submit it to you and your managers.